The End of Big:
How the Digital Revolution Makes David the New Goliath
Nicco Mele

In his book, The End of Big: How the Internet Makes David the New Goliath, internet pioneer, Nicco Mele, argues that seemingly innocuous technologies are unsettling the balance of power in business, culture, and politics by putting it in the hands of the masses. This decline in influence of the “big” newspapers, retailers, even political parties, in favor of smaller, more nimble entities can come at a high price sometimes with harmful consequences.

In the latest Thought Series podcast, Nicco Mele examines the seeming paradox that the same technology empowering small organizations is allowing the Apples, Amazons, and Googles to become even bigger, more powerful, and less accountable.

More on Nicco Mele

We had a chance to sit down with Nicco to talk about radical connectivity and its impact on everyday society.

Recommended Links: Visit Nicco Mele’s website for news and updates.Learn more about Nicco’s role as co-founder of Echo Co. Follow Nicco on Twitter to stay updated.



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